PRESS | 3 Fuss-free Homegrown Beauty Brands to Try This Summer
Press: PRESTIGE
Published on: 21st June, 2021
Original Content:
When it comes to beauty and skincare solutions, we want something that works against the hot and humid weather, is clean, sustainable, fuss-free and effective. We find out how three homegrown beauty brands cater to Hong Kong’s tough beauty crowd.
OMG by SHHH
Omg Hair Care’s Glossy Line
Marvin Lin is stylist and hair magician to many of the city’s most influential people. So sought-after are her beauty treatments that the Rosewood Hong Kong recently opened an outpost of Lin’s salon, SHHH, within its Asaya wellness sanctuary. For years, Lin promoted the need to look after hair in the same way we’d care for the skin. Having tested thousands of products and treatments herself, she found a lack of production innovation in the market that could create formulas that showed immediate results, and with prolonged use would continue to improve and fix issues such as problematic scalps and hair loss. She set about creating her own and, after visiting countless countries, found a manufacture just outside of Tokyo that could bring her vision to life.
Her line of products includes quality ingredients such as argan- fruit stemcells with anti-ageing qualities, hydrolysed keratin protein and collagen to strengthen hair follicles, and sea minerals to replenish and nourish. Although Lin says that it would be ideal to create hundreds of tailor- made solutions for each individual client, practically speaking it was more realistic to formulate result-focussed home-care products, while offering bespoke treatments at SHHH for those who need extra attention and are willing to commit to a treatment regime. OMG comes in three lines, each with a simple shampoo and a conditioning treatment: Glossy (for dry and damaged hair), Airy (for thin and lifeless hair) and Scalp (to address scalp issues).
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Scalp Toner Ampoules and Salon Treatments
Navigating scalp and hair care doesn't mean you need every product at once. Whether you are using a daily leave-in like the KORE Regenerative Scalp Toner, a fortnightly treatment like the KORE Bio renew Scalp Ampoules, or experiencing a professional session during an OMG Treatment at SHHH in Sheung Wan, building a clear, purposeful routine is key to long-term hair longevity.
Balancing professional salon care with at-home maintenance ensures your routine matches your lifestyle—whether you're pairing your scalp care with a fresh hair colour consultation Hong Kong, expert grey coverage, or modern balayage vs highlights styling. Inspired by a personalized, TCM-rooted philosophy, true care focuses on gentle touch, daily habits, and products tailored specifically to you.
Hair Shedding vs Hair Breakage
Distinguishing between hair shedding and hair breakage is essential, because a scalp routine and a conditioning treatment do completely different jobs. While shedding releases a hair from the follicle—often showing full-length strands with a small club end—breakage happens along the hair shaft, leaving behind uneven fragments and frayed ends. In Hong Kong, environmental stress, chemical treatments, and lifestyle changes can lead to both simultaneously, making a targeted approach key to hair longevity.
At SHHH in Sheung Wan, we care for the living scalp while protecting the fibre that has already grown. Whether you are addressing excessive hair shedding causes hong kong, seeking solutions for a widening part hair thinning assessment hk, or looking to repair dry processed hair repair treatment hk, our philosophy begins with careful observation. Pair a dedicated scalp step—such as KORE Scalp Toner or OMG+ Scalp—with tailored conditioning for your lengths to restore balance, manageability, and strength.
